This happens in the comments section, whenever an article is posted and anywhere from 50 to 200 messages typically are written, just about everyone leaves and goes to post on the new thread as soon as a new article is posted. Sometimes, a commenter may have crafted a fine response to something upthread, and posts it, only to find that everyone has moved on.
One longtime commenter ("Evil Parallel Universe") had a string of so many late messages that we began referring to the situation as "getting EPU'd". As in, "I'm reposting this comment in this new thread because I got EPU'd."
The other day a few commenters suggested marketing an FireDogLake t-shirt reflecting the phenomenon, which makes it as inside a political blog reference as has come down the pike in years. So, through the magic of Photoshop, here's my concept of the t-shirt:
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